August 2023 - Present
Teaching Technical Writing Pre-Professional, a third-year writing course.
August 2022 - August 2023
Taught Business Communications (an Advanced Writing Seminar) and Professional Experience capstone courses.
March 2018 - Present
Developing digital marketing strategies that drive customer acquisition & business growth for e-comm, B2B, and B2C clients. We're a certified Google Partner with specialization in search advertising. Interested in working with us? We'd love to hear from you!
August 2018 - May 2019
Taught upper-level course in Interactive Marketing. Educated students to create, communicate, and deliver value to customers, stakeholders, and the organization through interactive marketing strategy and tactics. Created own curriculum, learned to use Blackboard, and honed communication skills.
STANLEY BLACK & DECKER
December 2016 - March 2018
Created and implemented search strategies for 10+ industry-leading brands; developed sophisticated reporting for broader marketing and finance orgs. Designed and built reporting dashboard for Talent Acquisition and co-founded a company Toastmasters chapter. Earned a WIN Award and the coveted Golden Unicorn Award.
September 2015 - December 2016
Managed Google Ads accounts, developed and implemented SEO strategies, project managed new website builds from ideation to maintenance, configured custom CMS fields for new sites, and developed sales materials. Built out highly profitable search marketing service line.